Opportunity Information: Apply for F17AS00191

The funding opportunity titled "Implementation of Unique and Critical Elements of the 2017 PPJV Implementation Plan" (Funding Opportunity Number F17AS00191) is a U.S. Department of the Interior, Fish and Wildlife Service discretionary funding action using a cooperative agreement. It falls under CFDA 15.637 and is categorized under an "Other" funding activity classification, indicating the work does not fit neatly into a standard program bucket and is instead defined by the specific project tasks described in the notice.

The purpose of the agreement is to carry out targeted, on-the-ground and stakeholder-focused activities that advance the Prairie Pothole Joint Venture (PPJV) priorities laid out in two core planning documents: the 2017 PPJV Implementation Plan and the 2013 PPJV Strategic Communications Plan. The work is centered on implementing "unique and critical elements" of those plans, meaning the funded activities are intended to fill specific needs that are considered essential to achieving PPJV goals rather than supporting broad, general conservation programming. The emphasis is strongly on human dimensions work, outreach, and communications, which are often key limiting factors in landscape-scale conservation efforts where success depends on voluntary participation and sustained support from private landowners and local communities.

A major focus of the tasks is outreach to farming and ranching groups in the Dakotas. This reflects the reality that much of the Prairie Pothole Region includes working lands, and conservation outcomes for wetlands, grasslands, and waterfowl habitat frequently depend on building practical, durable relationships with agricultural producers. Outreach in this context typically involves engaging producer organizations and local agricultural networks, sharing information about habitat objectives and compatible management practices, and improving two-way communication so that PPJV partners can understand producer constraints, motivations, and decision-making drivers.

In addition to outreach, the notice specifies human dimensions and survey work to support PPJV goals and objectives. "Human dimensions" generally refers to research and analysis about people rather than wildlife or habitat alone, such as attitudes, beliefs, willingness to adopt certain practices, perceived barriers, trusted messengers, and responses to different communication strategies. Survey work can include designing and administering questionnaires, analyzing results, and translating findings into actionable recommendations that improve how conservation programs are communicated and delivered. In practical terms, this kind of work helps PPJV and its partners refine messaging, tailor engagement strategies, and prioritize approaches that are more likely to resonate with agricultural communities while still meeting habitat and species objectives.

The opportunity also includes communications activities that support the two PPJV plans. This signals that deliverables may include developing or disseminating outreach materials, strengthening strategic communications efforts, coordinating messaging among partners, and generally improving how PPJV communicates its goals, benefits, and opportunities for participation. The reference to the 2013 PPJV Strategic Communications Plan suggests the intent is not ad hoc publicity, but communications aligned with an existing strategy, likely emphasizing consistent narratives, audience segmentation, and measurable outreach outcomes.

From an administrative standpoint, the notice was created on April 12, 2017, with an original closing date of April 19, 2017, indicating a short turnaround typical of a pre-identified award path rather than an open competition. The agency states it is a notice of intent to award a single-source cooperative agreement to Delta Waterfowl Foundation, citing Departmental policy authorities (505 DM 2.14 B (1) Unsolicited Proposal and (4) Unique Qualifications). In plain terms, this means the agency expected to proceed with a noncompetitive award because the recipient either submitted an unsolicited proposal that met agency needs and/or was considered to have distinctive expertise or capabilities that justified selecting them without a full competitive process.

Financially, the stated award ceiling is $40,000, and the notice lists an expected number of awards as 5. Even with that figure, the language of the announcement makes clear that this specific action is a single-source intent directed to Delta Waterfowl Foundation, suggesting the broader program area may support multiple cooperative agreements over time, while this particular notice pertains to one intended recipient. As a cooperative agreement, the instrument choice also implies the Fish and Wildlife Service anticipated substantial involvement in the project, such as collaboration on work planning, coordination with PPJV partnership needs, and alignment of deliverables with PPJV implementation and communications priorities.

Eligibility is listed generally as "Others" with additional clarification referenced, which is consistent with a single-source intent where the practical eligible entity for this action is the named organization. Overall, the opportunity is best understood as a targeted support mechanism for PPJV implementation: improving conservation outcomes in the Prairie Pothole Region by strengthening relationships with Dakota agricultural communities, generating human dimensions insights through survey research, and delivering communications work that directly supports PPJV strategic and implementation plans.

  • The Department of the Interior, Fish and Wildlife Service in the other (see text field entitled explanation of other category of funding activity for clarification) sector is offering a public funding opportunity titled "Implementation of Unique and Critical Elements of the 2017 PPJV Implementation Plan" and is now available to receive applicants.
  • Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 15.637.
  • This funding opportunity was created on Apr 12, 2017.
  • Applicants must submit their applications by Apr 19, 2017 This is a notice of intent to award a single source cooperative agreement to Delta Waterfowl Foundation in accordance with 505 DM 2.14 B (1) Unsolicited Proposal and (4) Unique Qualifications. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
  • Each selected applicant is eligible to receive up to $40,000.00 in funding.
  • The number of recipients for this funding is limited to 5 candidate(s).
  • Eligible applicants include: Others (see text field entitled Additional Information on Eligibility for clarification).
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